26 Jan, 2018 - Hong Kong

Marketing Insights Workshop

2:15pm to 4:15pm | Showcase, 14/F, PCCW Tower, Taikoo Place, 979 King's Road, Quarry Bay

Event Recap

PCCW Solutions and SAS co-organized the Marketing Insights Workshop with the topic of ‘Making real-time customer experience into a reality through AI and analytics’ tailoring for the marketing professionals and senior executives.

In the workshop, experts from PCCW Solutions and SAS delivered a highly digestible overview on the application of AI & Big Data Analytics technologies, as well as insights on how leading retailers capitalize the data to generate significant competitive edge in today’s digital age.

Download Brochure

View and download PCCW Solutions' brochures.

Agenda

2:15PM - 2:30PM

Registration

2:30PM - 2:35PM

Welcome

2:35PM – 3:10PM

The application of Machine Learning/AI in Retail Industry: Better Customer Experience with Real-Time Analytics

Jason Tang, Principal, Business Development, Presales, SAS Institute Ltd

3:10PM – 3:30PM

Coffee Break

3:30PM - 4:10PM

How next-gen digital and analytics solutions drive omni channel retail transformation

Leo Ting, Associate Business Director, PCCW Solutions

4:10PM - 4:15PM

Networking