Empowering Digitalisation in Insurance

Digitalisation presents a growing opportunity to improve market share and profitability for the insurance industry. It also urges insurers to embrace digital technologies in new ways, delivering enhanced digital experiences and immense value to customers.

According to a research, 33% of the premium insurance volume will come from brand new propositions by 2024. i The insurance industry is rapidly shifting from product-led to service-led offerings that deliver holistic experiences to customers.

Superior Digital Experience as Growth Driver

With digital technologies at its core, PCCW Solutions empowers insurers to digitise the customer journey end-to-end through the Next Generation Insurance Platform. The robust platform enables insurance agents to discuss interactively with customers to assess their financial needs, get personalised recommendations, instant quotations and complete product purchase on any device, anytime anywhere. Insurance-integrated wellness programmes are introduced to further enhance brand differentiation and digital experience.

Transform Value Chain through Digital Channels

Embedding Electronic Know Your Customer (e-KYC), e-Signature, AI and biometric authentication technologies, the digital platform enables seamless virtual on-boarding via secure video conferencing and digital identity verification. The specially-designed mobile sales tool supports online and offline access with automatic two-way synchronisation, enabling the agents to capture mobile-first customers, while addressing customers’ needs remotely to thrive in the new normal.

Watch the video to discover the pathway towards digital insurance transformation.